Chef. Founder. Builder.

Jae Lee is the chef and founder of Nowon — a Korean-American restaurant with locations in NYC's East Village, Bushwick, and Boston Seaport. He's scaling the brand through owned restaurants and licensing partnerships.

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By the Numbers

  • 3 Locations (NYC East Village · NYC Bushwick · Boston Seaport)

  • 10.1K Personal Instagram followers (@yo.jaelee)

  • 55.4K Nowon Instagram followers (@nowon.usa)

  • YouTube subscriber count —116